Maserati presented the Grecale, the new SUV and the embodiment of the concept of "The Everyday Exceptional". Once again, the new model bears the name of a wind. The Gregale (Grecale in Italian) is a north-easterly Mediterranean wind, and now also an SUV expected to play a major role in the Maserati range. Naming its cars after the most famous winds of the world is a tradition for the brand. It all began in 1963 with the legendary Mistral. Ghibli, Bora, Merak and Khamsin would follow in turn. In 2016, the Levante, the first SUV in the Trident brand's history. Passion, innovation, versatility and style are the ingredients of the Maserati Grecale, soon to be launched with a wide range of powertrains: conventional internal combustion engine, Mild Hybrid and, in the future, Full-Electric.
The new Maserati is the everyday exceptional: the thrill of luxury and pure innovation, in perfect balance. A car with great performance, unique, stylish lines and character, and the highest quality in its interiors, courtesy of the refinement of the materials selected for its finishes. Not to mention the high technical specifications and the 360° sound experience, taking as a starting point the typical Maserati roar of the engine, to the immersive acoustic experience provided by Sonus faber Premium (standard) and High Premium (optional) sound system. Grecale is also an everyday car, an SUV in which to take your children to school or to commute to work and face up to the everyday without compromise.
Clean and modern design, devoted to functionality and design cues
Everything in the Grecale is devoted to functionality: starting from the brand's characteristic pillars and its over-arching themes - one of luxury, the other sport, the interior design is inspired by the concept of a clean, modern and emotive design, with room for new technology. The inspiration from its heritage is not an end in itself, but is aimed at taking a great leap forward. As such, the reference to cars of the 1970s like the Ghibli and their T-shaped structure is reduced to a simple and linear, almost architectural design, highlighting the materials. Opening its doors is like entering a world of comfort and style: prestigious materials enhance the surfaces, together with the quest for unique graphics and colors, inspired by the brand's roots and its origins, reinterpreting the unique processes of Made in Italy. The reinterpretation of Italian craftsmanship is innovative, fascinating and open to grasping the stimuli of contemporary beauty, filtered through the characteristic Maserati style.
Grecale, a synonym for innovation
The Maserati style is enriched by its technical specifications: when you climb into the Grecale cabin, you are greeted by a digital clock, the first in the Trident brand's history, which becomes a genuine driver-car interface. No longer does it only tell the time: it can also emit a response signal every time it receives a voice command. It takes on a classic form, but comes with a futuristic outlook, almost an over-arching theme for the Grecale, telling us whether contact with the car is active and whether contact with the car is active and whether the car Is ready to interact with us. Not just a digital screen to change the skin and appearance according to our tastes. Rather, it is something more, and can even become a compass or G-force meter if necessary.
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