Following on from its successful SUV offensive with the launch of C3 Aircross SUV and C5 Aircross SUV - with 300,000 and 200,000 sales respectively - Citroën is ready for the next stage in the rollout of its product strategy, focusing firmly on the hatchback market. With more than 1,700,000 cars sold in Europe in 2019 - nearly 11% of total passenger car sales - the compact hatchback segment is significant within the European market.
New ë-C4 and New C4 represent Citroën's new-generation compact hatchback, inspired by customers and their various ways of driving. 100% electric, petrol or Diesel powered, surpassing expectations for the segment, while offering a modern concept that is full of character, New ë-C4 and New C4 have all the qualities needed to shake up standards in a segment that is already in the process of reinventing itself.
The 10th generation of Citroën compact cars
Citroën's line of compact cars has been a success story for 92 years, covering ten generations since the very first C4 in 1928. A history that includes the GS - voted European Car of the Year in 1971 - which celebrates its 50th anniversary this year. A run of models accounting for nearly 12.5 million sales, each acknowledged for their character, comfort and compliant ride throughout the decades: C4 (1928), Ami 6/Ami 8, GS/GSA, BX, ZX, Xsara, C4 (2004 and 2010) and C4 Cactus.
An innovative stance and assertive style
With a unique and bold identity, New ë-C4 and New C4 present a new concept at the heart of the compact hatchback segment. With its elevated and assertive posture, the new body shape combines the elegance and dynamism of a hatchback, while subtly adopting certain SUV design forms for added strength and character. Aerodynamic and fluid, the design features new LED V-shaped front and rear lighting signatures, and a new expression of style that is more assertive, muscular and dynamic. The warm and high-tech interiors instantly express well-being, comfort and modernity. Each customer will be able to configure their car to suit their preferences, with 31 exterior colour combinations and six ambiences inside the cabin.
Choice of powertrain: 100% electric, petrol or Diesel
New ë-C4 is the fifth vehicle in the brand's electric offensive. In effect, New C4 offers customers the comfort of choosing between three types of efficient and high-performance powertrain: 100% electric 100 kW (136 hp) with a WLTP range of 217 miles (350 km), Euro 6d petrol engines from 100 hp to 155 hp and Diesel power from 110 hp to 130 hp.
A new expression of the Citroën Advanced Comfort® programme
New ë-C4 and New C4 herald a new stage for the Citroën Advanced Comfort® programme, offering all-round comfort with a focus on every aspect of on-board well-being. Suspension with Progressive Hydraulic Cushions® and Advanced Comfort seats deliver driving comfort. Travelling comfort is enhanced by generous interior space, including "Best in Class" rear knee room, clever storage compartments and Smart Pad Support Citroën™. Comfort of the mind arises through a soothing and luminous atmosphere with warm materials and the electric panoramic sunroof. Comfort of use comes from the 20 driving assistance technologies, including Highway Driver Assist - a level two semi-autonomous driving system - and six connectivity technologies. The serenity is amplified further on New ë-C4, which adds all the benefits of ë-Comfort: silence, smoothness, ease and pleasure of use.
"With New ë-C4 - 100% Electric and New C4, Citroën is making a strong comeback in the C-Hatch segment, a major segment in Europe. Expressing all of Citroën's DNA through its innovative posture and exceptional comfort, this new model offers customers a choice of 100% electric, petrol or Diesel powertrains to meet the needs of as many people as possible." Vincent Cobée, Citroën
A CENTURY OF COMFORT AND CHARACTER
New ë-C4 - 100% Electric and New C4 draw on Citroën's long and rich experience in the compact vehicle segment, with nearly 12,500,000 sales over 92 years: first generation of C4 (1928), Ami 6 and Ami 8, GS and GSA, BX, ZX, Xsara, C4 (2004 and 2010) and C4 Cactus. A line of cars that has made its mark in automotive history by responding to the needs of customers looking for vehicles with great comfort and rewarding road manners. Cars that have always been compact on the outside and spacious on the inside, elegant and robust. New C4 and New ë-C4 represent the 10th generation of Citroën compact cars.
These new models bring all the elements that make up Citroën to life. The inspiration comes from the spirit of André Citroën in the C4 of 1928, the bold design of Ami 6 and Ami 8, the legendary comfort of GS and GSA, the modernity of BX, the relentless handling of ZX, the generous roominess of Xsara, the technology and versatility of C4 (2004 and 2010), and the assertive character of C4 Cactus.
A PASSENGER COMPARTMENT BATHED IN LIGHT
On-board light is one of the pillars of the Citroën Advanced Comfort® programme. Passengers are immersed in a tranquil and positive atmosphere thanks to a generous 4.3 m² glass area and warm materials. Light-coloured roof lining and interior pillar trim ensures clarity and warmth, while some interior ambiences feature brighter hues, which are unusual in the automotive environment, such as the Metropolitan Blue or the Hype Red ambiences.
In addition to the side windows and quarter-lights, New ë-C4 and New C4 also have a large electric panoramic sunroof, bathing the passenger compartment in light. Its design preserves headroom at the rear and comes complete with a sunblind to adjust the desired level of brightness in the cabin. The interior is light and comfortable, with the sunroof open or closed, so that every journey is an experience in itself.
At night the atmosphere is pleasant and reassuring, thanks in particular to the LED ambient lighting on the digital instrument panel, which is matched to the white backlighting of the driving and on-board comfort functions and the front and rear lights.
A modern, high-tech front end
The front end, with its V-shaped signature lighting, incorporates Citroën's new aesthetic design, as previewed on CXperience, Ami One and 19_19 Concept cars, and as featured on New C3 launched earlier in 2020. The styling is a natural development of Citroën's previous front signature with its double-stage headlights and chrome chevrons stretched across the entire width of the vehicle. In this new and unique iteration, the chevrons extend to the daytime running lights at the top and now to the headlights at the bottom. This serves to highlight the 100% LED "Citroën LED Vision" lighting technology with LED daytime running lights and headlights with three LED modules. LED fog lights, combined with colourful surrounds, complete this innovative and high-tech front end.
The bonnet is high and horizontal - and features same concave shapes as C5 Aircross SUV - contributing vigour, strength and robustness. New ë-C4 and New C4 has an energetic and assertive attitude. The front bumper has a matt black lower skirt for durability in the event of minor impacts. The air intake grilles use a "macro chevron" pattern similar to that used on the Ami One and 19_19 Concepts, illustrating the attention to detail on these new models.
A smooth and aerodynamic profile
The aerodynamic profile offers generous volumes emphasised by soft and muscular lines to give the impression of power, perceived robustness and character. The large 690 mm diameter wheels and tyres particularly stand out thanks to the elaborate design on the 18-inch alloys that are available at the heart of the range. Well-positioned at the four corners of the vehicle, they provide reassurance and underpin the body's posture. Matt black wheel arches - linked to the front and rear bumper skirts, and Airbump® trim with coloured inserts - energise the body shape and suggest protection and robustness. Chrome window weather strips, and new door mirrors with a modern and elegant design, add poise and refinement.
The unique roofline and the sloping rear window clearly express the aerodynamics of the vehicle, accompanied by a spoiler that enhances the vitality of the body shape. This gently sloping roof is a nod to the iconic Citroën GS.
A rear end expressing strength and dynamism
The rear design gives the vehicle dynamism and robustness, while suggesting a generous boot volume (380-litres) that is easy to load. With its sloping rear window and spoiler, the rear end draws its inspiration from the 2004 C4 Coupé with its original two-piece rear window topped by an aerodynamic spoiler.
Again, at the rear, New ë-C4 and New C4 instigate the V-shaped LED rear signature lighting that appeared on the Ami One and 19_19 Concepts, offering real consistency with the front end.
The bumper skirt - matt black for protection and durability - has gloss black decoration and chrome exhaust pipes for the petrol and Diesel versions, or unique inserts for the BEV versions, expressing power and dynamism. The two outer air scoops on the rear bumper pick up the design language of C5 Aircross SUV.
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