2024 Toyota Prius

2024 Toyota Prius

Toyota has unveiled the all-new Prius for the first time globally, with Series Parallel Hybrid (HEV) models to launch in winter 2022 and Plug-in Hybrid (PHEV) models to launch in spring 2023.

Coming with the tagline "Just in time for the 21st century," the Prius was first launched in 1997 as the world's first mass-produced hybrid car. The model's second generation introduced the Prius' distinctive monoform silhouette for the first time and delivered even better fuel efficiency with the inclusion of an evolved Series Parallel Hybrid System (THSII).

The third generation Prius introduced a larger capacity 1.8-liter engine and more efficient hybrid system to not only enhance fuel efficiency but driving performance as well. With the fourth generation, the Prius used the Toyota New Global Architecture (TNGA) platform for the first time to deliver improved environmental performance and an evolved driving experience.

2024 Toyota Prius

2.0-liter Plug-in Hybrid System


The new Prius comes with Toyota's first 2.0-liter Plug-in Hybrid System to deliver acceleration and quietness that are dramatically improved from the previous model. The combination of a high-efficiency Dynamic Force Engine and lithium-ion batteries for high output drive achieve maximum system output of as much as 164 kW (223 PS) while maintaining the same level of fuel efficiency as the previous model. This version has outstanding dynamic performance with the powerful acceleration of a PHEV, achieving 0-100 km/h in 6.7 seconds.

EV driving range is about 50% higher than the previous model. This means that, with improved battery performance, the new Prius can operate on EV mode alone for most daily drives. It also comes with a "My Room Mode" that lets users enjoy air conditioning and audio systems from the external power source by turning the power switch on during charging, making the interior space even more comfortable.

With the PHEV, the battery pack is located under the rear seat instead of in the cargo area, giving the new Prius a lower center of gravity and increased cargo capacity. Together, these features deliver a balance between sporty driving performance and improved ease of use.

2024 Toyota Prius

2.0-liter / 1.8-liter Series Parallel Hybrid System


This version of the new Prius employs the latest Series Parallel Hybrid System. It offers satisfying acceleration and responsive driving in a car that reacts as expected while maintaining the same level of fuel efficiency as the previous model. Maximum system output is 144 kW (193 PS) for the 2.0-liter version, which is 1.6 times higher than the previous model, achieving an appropriate dynamic performance for the sporty new Prius.

This version comes with the latest E-Four system. Employing a high-output motor and other features, it offers improved uphill performance on low-friction road surfaces, like snow-covered roads, and greater stability when turning.

2024 Toyota Prius

Safe and reassuring driving


The new Prius is equipped with a Toyota Safety Sense monocular camera at the front, a rear-facing camera for the Digital Inner Mirror, and an in-vehicle drive recorder. This setup has a clean appearance without a sense of the cameras and wires being retrofitted. The data is stored on the ECU to avoid data corruption and other issues associated with SD cards and properly manage important camera data.

This model is equipped with two 100 VAC / 1,500 W accessory power outlets; one at the back of the center console and one in the cargo space. Users can select the BEV external power supply mode, which uses power from the battery only without having to start the engine, or the HEV external power supply mode, which recharges the battery from the engine if the remaining power is too low. It also comes with an external electric power supply attachment as standard so that external power supply is possible with the door windows closed to prevent rain and insects from getting in the car when in use.

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