The new Ford Puma is an SUV-inspired compact crossover that fuses stunning exterior design, best-in-class uncompromised load space, and sophisticated mild-hybrid powertrain technology. The new Ford Puma introduces a new chapter in Ford's design identity with charismatic styling cues including distinctive wing-top mounted headlamps and athletic, aerodynamic lines. Compact crossover proportions deliver a raised ride-height for a confidence-enhancing driving experience, and support class-leading uncompromised luggage capacity of 456 litres. Powerful, responsive performance and optimised fuel efficiency is delivered for Puma customers using Ford's EcoBoost Hybrid 48-volt technology. The mild-hybrid powertrain seamlessly integrates electric torque assistance with a low-friction, three-cylinder 1.0 litre EcoBoost petrol engine to deliver up to 155 PS.
Earlier this year, Ford announced that every one of the company's nameplates launched from the all-new Focus onwards will include an electrified option. Puma customers will be among the first to benefit from Ford's sophisticated mild-hybrid architecture - tailored to enhance fuel efficiency while complementing Ford's fun to drive experience with more powerful and responsive performance. EcoBoost Hybrid technology enhances Ford Puma's 1.0-litre EcoBoost petrol engine with an 11.5 kW belt-driven integrated starter/generator (BISG). Replacing the standard alternator, the BISG enables recovery and storage of energy usually lost during braking and coasting to charge a 48 volt lithium-ion air-cooled battery pack. The BISG also acts as a motor, seamlessly integrating with the low-friction, three-cylinder engine and using the stored energy to provide torque assistance during normal driving and acceleration, as well as running the vehicle's electrical ancillaries.
Puma utilises 12 ultrasonic sensors, three radars and two cameras positioned around the car to deliver a suite of Ford Co-Pilot360 technologies that enhance protection, driving and parking, and are designed to make the driving experience more comfortable, less demanding and safer. Enabled by the seven-speed automatic gearbox, Adaptive Cruise Control with Stop & Go, Speed Sign Recognition and Lane Centring helps the vehicle maintain a comfortable driving distance from vehicles ahead. The system also helps reduce stress during long road trips by keeping the vehicle centred in its lane, and can adjust the vehicle speed to within legal limits by monitoring the roadside and overhead gantries for speed signs. This is in addition to using information from the on-board navigation system. Stop & Go enables the Adaptive Cruise Control system to bring the vehicle to a complete halt in stop-start traffic using up to 50 per cent of total braking force, and automatically pull away if the stopping duration is less than 3 seconds. For stopping durations greater than 3 seconds, the driver can push a steering wheel button or gently apply the accelerator pull away.
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